Kinki University Goes Viral with AI-Generated Rollercoaster Campus Tour

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Key Points

Kinki University created a viral, first-person AI-generated video showing a rollercoaster ride from Osaka landmarks to their campus.
The project utilized a global creator and original drone footage, blending real-world geography with immersive, fictional AI animation.
The video was used at the school’s entrance ceremony to engage tech-savvy Gen Z students and build immediate emotional connection.

💡 Action Point

For institutional marketing, prioritize high-immersion AI content over static media to capture the attention of digital-native audiences in high-stakes settings like onboarding or ceremonies.

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